Reference: Loyalty

American Express Membership Rewards

Increasing customer retention & customer acquisition by creating an emotional & exclusive added-value system based on a high-quality range of branded items.

The customer receives 1 point per euro when paying with an American Express credit card. The exclusive range of rewards encourages people to shop and then redeem the points in the membership rewards shop.

Long-term customer retention and customer acquisition through exclusive customer retention concept and easy management for the customer - highly effective and with minimum effort for American Express.


Find out more about customer retention and customer acquisition with cadooz.